As a greater number of searches have shifted to mobile devices, the functionality of SERPs has adapted to reflect that reality
Queue enterprise SEO technology.
Software helps brands deliver consistent, quantifiable outcomes from SEO. Technology enables small teams to deliver a meaningful impact. It increases productivity and decreases the time needed to see results.
With the right tech partners, brands can stay current on search engine algorithm changes, shortening the time they need to identify any declines in visibility and unlock new ways to capitalize on opportunities. As algorithms evolve to provide better experiences, the brands that adapt most quickly will be able to capture more organic traffic, and this means more shoppers being exposed to their brand.
Search engines are designed to get people to exactly what they’re looking for as quickly as possible. That’s why search engine results pages (SERPs) reward sites who deliver what they believe a user wants. Brands that leverage tech partners to determine how search behavior is changing are in the best position to optimize existing content, or build new content, that best serves the needs of shoppers. Technology helps track user behavior at scale and allows marketers to adjust their overarching SEO strategy to align…