Unique behavioral intelligence on phones and emails allows organizations to optimize outreach attempts, maintain RPC rates, and meet CFPB regulations. Start your data strategy planning now to increase success for each contact attempt. Learn how forward-thinking organizations are using best phone/email, and the best time-of-day / day-of-week to contact each consumer, to increase effectiveness while fulfilling new regulation guidelines.
In this session, Neustar will review case studies and technologies that have yielded RPC gains, including:
- Best answer rates and diminishing returns across different quality phones and number of dial attempts
- Phone intelligence identifying the phone number a consumer uses most
- Best time-of-day/day-of-week intelligence for when each individual is most likely to answer
- Verifying and appending best emails for individuals
Moderator – Mitchell Young, Vice President of Identity Solutions
Mitchell Young is Vice President of Identity Solutions at Neustar. Mitchell has been at Neustar for 15 years helping companies leverage real-time identity data and analytic insights to improve operational efficiencies, manage risk and fuel marketing effectiveness. His team covers consumer-facing vertical markets that include Tech/Internet, Payments, Data, Collection, Utilities, Underbanked and eCommerce, Prior to joining Neustar, Mitchell was the Senior Director of Risk at TARGUSInfo, where he helped the company identify and develop key vertical…