Outdoor brand and B Corp, Cotopaxi, announced four new additions to its team, including Cindy Grönberg Moldin as vice president of brand, Landon John as director of detail, Skylar Stice as director of operations and Carie Behe as GTM marketing manager.
Cindy Grönberg Moldin brings over a decade of extensive global strategy, brand management, advertising, go-to-market and leadership experience having worked on multi-billion-dollar brands at Procter & Gamble. Responsible for the global marketing and media strategy at Cotopaxi, Grönberg Moldin will oversee all aspects of the brand, including brand purpose, design, innovation, campaigns, consumer experience and communications. She will be tasked with developing and implementing a cohesive brand plan strategy to drive Cotopaxi’s brand presence and growth as it expands in the US and around the world while strengthening existing business strategies.
Landon John will be responsible for overseeing the brand’s five brick and mortar locations, sales and customer experience, as well as prospecting the opening of new retail locations in over 12 target markets. John brings 18 years of experience in retail management and stores. In his previous role at PW Companies, he managed the opening of over 25 stores in 10 different countries.
Skyler Stice, Cotopaxi’s director of operations, is responsible for overseeing their current distribution center as well as the expansion of Cotopaxi’s fulfillment network. Stice has led…