Social media influencers can make big money on platforms such as TikTok, YouTube and Instagram. But it all depends on followers and views.
While big stars like Dwayne “The Rock” Johnson, Kylie Jenner and soccer Cristiano Ronaldo, (who each have well over 200 million followers on Instagram), can pull in more than a $1 million per post, according to Instagram analytics tool company Hopper HQ, every day influencers don’t need don’t need as many followers as you may think to make some cash.
To calculate the estimates, Lickd.co used data from Influencer Marketing Hub’s YouTube Money Calculator, Creator agency SevenSix’s influencer pricing report and influencer branding platform SocialPubli’s blog post on “How many followers do you need on TikTok to get paid?“
According to the calculator, You need a minimum of 1,000 YouTube subscribers and about 24 million yearly views to generate $100,000.
In order to make money on YouTube, you need to be enrolled in YouTube’s Partner Programme (YPP), which allows you to make money through ads on your videos. To join YPP, an influencer needs at least 1,000 subscribers, accumulated more than 4,000 “valid public watch” hours in the last 12 months and have a linked AdSense account, according to YouTube.
Influencer Marketing Hub’s YouTube calculator estimates…