BSAS explores what future beef farms need to look like
04 May 2021
An interactive conference session with the British Society of Animal Science (BSAS) brought a range of experts from the beef industry together to share their thoughts on the future of the industry.
The panelists were Sarah Haire (Head of Agriculture for Dunbia and leads on the UK Sustainable Beef Platform), Seth Wareing (Business Manager for Stabiliser Cattle Company), Dr Jude Capper (livestock sustainability consultant) and Bryn Hughes (National Sheep & Beef Specialist, Wynnstay). Dr Liz Genever (beef and sheep consultant) chaired the session.
Key messages from the session included – there is a responsibility for the industry to better engage with consumers and communicate a clear narrative of why people can continue to eat beef, highlighting aspects such as the benefits to human nutrition and the use of efficient beef production that is socially, environmentally, and economically sustainable, with a particular spotlight on the role of grass, forage, and co-products (and lack of soya) within beef supply chains.
There is also a greater need for recognition as an industry that they are dealing with complex biological systems and so must acquire the tools to help deal with the unintended consequences of single topic decision, as well as a clear plan of what additional skills beef farmers need to face the challenges that will arise over the coming years, eg measuring biodiversity, business skills,…