PLANO, Texas, May 10, 2021 /PRNewswire-PRWeb/ — The 20, a leading business development group for managed service providers (MSPs), today announced that CRN®, a brand of The Channel Company, has named Crystal McFerran, Chief Marketing Officer, to the highly respected Women of the Channel list for 2021. This annual list recognizes the unique strengths, vision and achievements of female leaders in the IT channel. The 2021 Women of the Channel list acknowledges women from all over the IT channel, including vendors, distributors and solution providers.
The women honored on this year’s list pushed forward with comprehensive business plans, marketing initiatives and other innovative ideas to support their partners and customers, helping them through the uncertainty brought on by the global COVID-19 pandemic. CRN celebrates these exceptional women for their leadership, dedication and channel advocacy.
McFerran has been critical in her leadership of The 20’s strategic planning, demand generation activities, and go-to-market execution for managed service provider members. She is an accomplished marketing professional with over 16 years of experience in B2B marketing, demand generation, marketing communications, content strategy and multichannel marketing for the IT industry.
“CRN’s 2021 Women of the Channel list acknowledges accomplished, influential women whose dedication, hard work, and leadership accelerate channel growth,” said Blaine Raddon,…