A new book providing an ultimate guide to leverage social media assets to boost business is out to take digital stores by storm on June 20.
Kristof Pentek, author of the e-book “EQ Marketing Method,” works with entrepreneurs in the education and coaching/consulting industries that are growing their businesses with social media.
“After seven years of entrepreneurship, I have been there and done that. I did affiliate marketing, e-commerce, print on demand. After discovering what makes people follow you, engage with you and buy from you, I have worked in an agency and helped many entrepreneurs with their social media marketing,” Kristof said in an interview.
The e-book unveils three key steps to make social media content bring dream customers into the online business with less active work.
The first step is building a “personal brand triangle,” where readers find out what will make people follow them and engage with their content.
“As social media becomes more competitive, having a personal brand has become more crucial. The first step is by far the most important one because you can have the best content in the world, but if no one notices it, then it won’t have any impact,” says Kristof.
The second step involves creating an “emotional content strategy,” where individuals learn how to get real attention on social media, find the patterns that make people share and like their content and start using the patterns that create emotional…