If you’re an existing business and are looking to start selling your services or products online, knowing where to start can seem overwhelming. Many assume setting up an online store is expensive and time consuming, but in reality it can be done quickly and with a limited budget.
Assuming your business is registered and properly set up, there are a few key steps you need to take to get your e-commerce store up and running. Firstly, you need to establish an online presence to ensure your products reach your target market and secondly, you need a way to accept online payments from your customers.
How to build an online presence
Since the onset of the pandemic, establishing a strong digital presence has become more important than ever. With an additional 200,000 new Australian shoppers online since then, and more than 18 million total online shoppers, there are plenty of opportunities for those looking to sell their services or products online.
You don’t have to spend thousands of dollars on building an online store. Instagram and Facebook now enable you to sell directly from your businesses page. Likewise, established marketplaces like Etsy, Amazon and eBay are a great way to get started and quickly build a following online.