We’ve all been there.
You’ve invested a ton of time (and probably some money) into your site’s SEO with high hopes you’d be crushing it in no time. Perhaps organic traffic started to rise – along with a strong sense of hope – but then it stagnated. Or maybe it never made progress at all.
Note: I’m not talking about big traffic losses or dips. That’s a different conversation. I’m referring to being stuck or plateaued for quite some time.
For example, here’s a site of mine I’ve been trying to grow recently. It has looked like this for months now:
If you’ve been here, I know how you feel.
But I’ve also had a lot of success scaling traffic and getting sites unstuck:
In my seven years doing SEO for clients and building my own sites, I’ve noticed four key reasons why a site’s organic traffic might be stuck (or never started moving in the first place). I’m hoping at least one of them creates a light bulb moment for you and is the start of a beautiful looking organic traffic graph.
4 Reasons Your Organic Traffic May Be Stuck
1. You’re Relying On Elementary SEO Tactics
This is a tough one for many to swallow, but I see it in my clients all the time – especially if you can’t seem to get the ball rolling at all.
Perhaps you’re a business owner or a marketing director. You’re incredibly talented in a lot of areas, but SEO isn’t your strong suit (which is totally fine – it probably shouldn’t be). Nonetheless, you can’t justify outsourcing or…