Setting up an online store for your business is easier than ever thanks to user-friendly software like Shopify. This Canadian-based company reported that its customers contributed $307 billion to the global economy in 2020.
If you are one of the many retailers who contributed to Shopify’s 2020 success and have bigger goals for 2021, use these marketing tips to promote your business online. Are you new to Shopify? Digital marketing can help you build your brand and improve your chances of success.
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What is Shopify marketing?
Shopify marketing involves using digital marketing and promotional strategies to drive people to your website and convert them into customers.
You can use these strategies as part of a comprehensive marketing plan to build brand awareness, encourage people to click on your website, and tempt them to purchase once they’re on the site.
Shopify marketing lets you manage relationships with existing customers, improving your chances of successfully retaining them. For best results, use various digital marketing tools to attract and retain shoppers.
How do you get sales on Shopify?
As soon as you post your first product to your store, you can make a sale. Many retailers make their first sales to personal connections. Your friends, family, and acquaintances probably know about your store and shop with you. But for long-term success, you need customers who aren’t in your personal orbit. Digital marketing can help you reach and convert more…