A Coleraine insurance firm has created a Northern Ireland first by launching an online-only car insurance brand, representing a £3m investment.
Insurance intermediary, MCL InsureTech Ltd., is launching the platform to allow drivers complete digital autonomy over their insurance premiums.
GetSetGo offers customers a convenient way to purchase and manage car insurance premiums online without paperwork or the need to speak to an advisor.
To ensure its success, the company has invested £3m in technology and marketing and as the GetSetGo brand grows and resonates with mainstream drivers, the company will make way for 50 new roles in its Swords office.
With the mantra “Let’s Go” and the tagline “Quick Start Car Insurance, Ready When You Are”, GetSetGo is set to disrupt the market and pave the way for insurance premiums of the future.
The new brand will replace the company’s 25Plus product which was launched back in 2008 in Ireland. The company aims to make GetSetGo its leading brand, ready to service the digitally savvy consumer.
GetSetGo will offer consumers the simplicity and convenience of managing their insurance policy at their fingertips, at a time that suits their lifestyle and with added services including blackbox telematics insurance for new drivers.
Gary McClarty, Founder and Managing…