New Delhi [India], July 22 (ANI/PNN): With the first, second and now speculations of the third wave of the pandemic hitting on our doors, the businesses have no option but to function digitally for survival.
And the most important aspect of a strong digital presence is CONTENT.
Content has always been the KING, and under no circumstances, it is going to pass on the rule to any other technique. Content marketing strategies have been evolving with time and change is the law of nature. It is always the survival of the fittest and if you want to survive, you need to keep updating and evolving.
“The building, its infrastructure, and design might keep changing; however, the base remains the same. Similarly, the way how content is being used may keep evolving, however, the importance of content remain constant,” says Prakash Mishra, Founder, and CEO of Drive Digital and DigiHunts Academy. The term “New Wave” may seem daunting, not particularly in this case. With “New normal” establishing our daily routines, Prakash Mishra gives insights about the next wave of content marketing strategy 2021.
Why You Need a New Content Marketing StrategyThe next wave of content marketing strategy is all about creating an agile strategy. Your strategy should be able to make smart and fast moves, produce a high level of content, publish it when, where, and how it is required. The post-pandemic marketing period focuses on the change in consumer behaviour. The rule – “Be where your customer is” has…