AUSTIN, Texas – University of Texas Athletics, Moody Center and Truist jointly announced today a multi-year relationship that introduces Truist as the “Official Bank Sponsor of Texas Athletics” and Moody Center. Truist makes its sponsorship debut as the presenting sponsor of Texas Football vs. Texas Tech at Darrell K Royal-Texas Memorial Stadium on Saturday, September 25.
In addition to the exclusive sponsorship designation with Texas Athletics and promotional rights to co-brand with the iconic Texas Longhorns logo, Truist will have significant visibility at men’s and women’s athletics events and venues, through official digital and social media platforms, and on Longhorn Network.
As an Official Partner of Moody Center, the new, state-of-the-art, privately funded live entertainment facility in Austin, Truist receives permanent signage throughout the arena for all events, premium music assets and exclusive pre-sale opportunities. Truist Securities is Lead Left Arranger on a syndicated debt facility used to fund, in part, construction of Moody Center. In addition to opening its doors in April 2022 to the top concert tours and entertainment in the world, Moody Center becomes home to Longhorns men’s and women’s basketball effective with the 2022-23 regular season.
“We’re thrilled to become part of Longhorn Nation as we introduce Truist to the Texas market,” said Joe Smith, head of sponsorship and regional marketing at Truist. “Aligning Truist with an…